Category Archives: Internal Communications

The 50 Cent or Less Pen, Does it Have a Place in Your Marketing Program?

When helping a client evaluate their promotional product needs the question inevitably arises – “What about pens?”. If the client asks the question my answer is always in the form of several additional questions. Those questions are always the same; … Continue reading

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Awards and Rewarding Your Employees

Everyone likes to be recognized for a job well done. How you thank employees for their efforts can greatly enhance the success of your business. Think about it for a moment, which business would you rather deal with, the one … Continue reading

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Getting the Year Off to a Good Start

As the new year begins, it is important to be sure that you have clarified and quantified your goals for the coming year.  We have discussed how to set your goals, how to be sure they are realistic and how … Continue reading

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What do you think of my new logo?

A few weeks back I read a piece written by  Harvey Briggs.  In his post, he gives some great ideas on how to choose your new logo and how to get buy-in from “the troops”.  This got me to thinking … Continue reading

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Earth Day Promotions, Lip Service or Real Impact

April 22, 2012 is Earth Day.  Some companies will use this day as a promotional launching pad for a real sustainability effort in their companies.  Others will use it merely as one more promotion on the calendar with no impact … Continue reading

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So You Want to Use a QR code in Your Next Promotion

Over the last few months we have written a couple of times about QR codes and their pros and cons.  We have talked about what makes them valuable for marketers, and what should be avoided.  Following are a few examples … Continue reading

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Congratulations to the Graduate, Acknowledging Employee Milestones

A hot topic these days is employee retention.  There are many aspects to employee retention, but one of them involves motivation and acknowledgement.  Simple words like Thank You for a job well done,  a plaque or small gift at the … Continue reading

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